NHL Breakaway 2023
A fully gamified web3 ecomm platform for sports collectibles
About the project
In the summer of 2021, Sweet and NHL reached out to us to help design and develop an immersive, web-based experience for a new digital marketplace. A half year later, we’re excited to launch the beta for NHL Breakaway: the next-gen, officially licensed digital collectibles and highlights experience. Tasked with creating an experience that bridged web3 ecomm with gaming, we wanted to design a platform that looked and felt like a video game but applied to the web.
"We designed and developed a web3 digital marketplace where collectors could interact with high-fidelity 3D models directly in the browser."
"To accomplish this, we pushed the browser to its limits by leveraging exciting new tools like R3F, Three.js, Drei to create high fidelity 3D models on the web."